Survey findings underpin relevance of HR solutions franchise

Launch of new franchise designed to help businesses improve return on “human capital investment"

Key findings:

• 82% respondents cite staff as the company’s single most valuable asset

• 46% respondents spend 1-3 months a year seeking replacement staff

• 78% respondents believe that recruitment practices benefit from the use of psychometric profiling

In a recent survey amongst chief executives, managing directors and company owners, 82% of respondents cited staff as the single most valuable asset in their business. This powerful statistic underpins the potency of an exciting new franchise launch which offers CEOs, MDs and Human Resource Directors access to a unique set of skills and solutions designed to deliver businesses with an improved return on their HR investment via an enhanced understanding of the employee workforce.

With an established heritage in providing a range of pioneering management tools designed to help businesses capitalise on their
people resource, Success Dynamics is to extend its network and grow the business profile by franchising its valuable HR proposition.

With research showing that most companies hire staff on the basis of technical expertise and knowledge yet fire employees on the grounds of their personal failings, it is clear that an improved understanding of employees and how they work together will have massive commercial implications for any organisation. An improved insight into individual and team personality traits will enable a company to realise the true potential of existing staff as well as recognising the desired traits for future employees to ensure the company’s continued success. And with the mounting costs of replacing staff (both in terms of time and money) - the survey findings revealed that senior management spend between 1 and 3 months per year seeking replacement staff - Success Dynamics franchise owners will be in a position to easily qualify the relevance of their product offering to any prospective client.

The franchise opportunity provides the target entrepreneurial Success Dynamic franchise owner with access to the company’s impressive portfolio of proven psychometric tools and other products, and the required resources to run a highly professional and profitable human resources solutions business. The potential for success is considerable with the survey declaring that 78% of company decision makers have an interest in, or already use psychometric profiling to benefit their business.

In addition to the authorisation to trade under the reputable Success Dynamics brand, franchise owners receive comprehensive training on the delivery of various unique psychometric profile systems and are equipped with the essential skills to interpret the resulting findings. Franchise owners are then able to advise clients on the relevant measures to be taken to improve the management (and selection) of people within the client’s organisation. Further business focused training is also provided, offering guidance and mentoring on how to launch and run an efficient and thriving Success Dynamics franchise.

Success Dynamics franchise owners do not necessarily require previous HR experience. Entrepreneurial flair and the ability to understand the importance of people as a company’s major asset is the most critical requirement. However, it is anticipated that the business opportunity may also attract interest from senior players currently working in the HR / training / lifestyle coaching arena.

The franchise launch is supported by a focused advertising campaign combined with a comprehensive PR programme, targeting both franchise and HR / training trade titles. The company also plans to host a series of seminars where franchisee prospects will be able to witness at first hand the power and potential of the Success Dynamics psychometric profiling tools.

For further information please contact: Carla Wessel @ Success Dynamics press office / t 01227 700 175 / m 07970 252566 / e carlaw@blueberrycommunications.com