Premier Franchise

Perfect Pizza

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The Perfect Opportunity

Perfect Pizza is one of the UK's leading pizza delivery and takeaway businesses, with well over 110 stores throughout the country.

Since 1982, the company has grown nationally and plans to add a further 20 franchised stores to its network by the end of fiscal 2007/08. The expansion will not stop there as over 100 new stores are in the pipeline for the next 5 years.

In March 2006, the company was bought from Papa John's Pizza for over £7million by a consortium headed by the ex Managing Director Tony Sherriff and backed by Octopus Asset Management and The Royal Bank of Scotland plc. This demonstrates the management team's level of commitment to the brand.

Of course, success breeds success and Perfect Pizza has proved itself to be one of the great franchise success stories over the last 20 years.

The prospects for the right people are still excellent, particularly bearing in mind that home delivery is the fastest growing sector of the market. Independent research indicates that pizza delivery is expanding to similar levels as those in the USA, where consumption is three times that of the UK.

"Why pizza?", you may ask.

Firstly, it dominates home delivered food in the UK, the fast food capital of Europe.

Secondly, pizza is quick and easy to prepare, with inexpensive ingredients and is an impulse purchase, largely unaffected by seasons or fashions.

Thirdly, it's universally popular, easy to eat any time or anywhere, while its low perceived price makes it far less vulnerable to recession.

Last (and by no means least) it also delivers an excellent profit margin!

Perfect Pizza - a market-leading brand with a market-topping product

 

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